Social Networks and Economic Activities - an Embedded Economy Perspective

2 March 2015

Social Networks and Economic Activities - an Embedded Economy Perspective

Professor Emeritus Nan Lin from Duke University delivered the final lecture of a very successful joint UCD/TCD Sociology keynote lecture series for the 2014/2015 academic year. His recent keynote lecture in Dublin pointed to the significance of social networks for presenting a context that facilitates and promotes economic activities. This social networks-embedding-economy phenomenon persists and there is strong evidence that such embedding social networks can be constructed and sustained beyond ethnicity, family and location to dictate economic activities. Online cybernetworks (e.g., Facebook) are examples. He discussed the implications of this social-network-embedding-economy perspective for theory, research and strategic actions. Amongst Professor Nan Lin’s various books is included the key text Social Capital: A Theory of Social Structure and Action, published by Cambridge University Press. Many different influential writers in the field of Social Network Analysis have praised this work as "the definitive work on the subject of social capital". As part of his recent visit to Dublin, Professor Nan Lin also attended a research workshop on Research Applications in Analytical and Computational Social Science organised by the Dynamics Lab (dl.ucd.ie) at the UCD Geary Institute for Public Policy. A range of papers were presented by members of the Dynamics Lab group at this UCD research workshop.

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