Hurry! Save 10% on upcoming courses! Enrol before 31st May.
Hurry! Save 10% on upcoming courses! Enrol before 31st May.
Choose Your Start Date
Browse our live classes, delivered online or on campus
Starts 21 Sep — Ends 07 Dec 23
- Live online lectures with an industry expert
- 12 weeks: One 3 hour lecture per week
- Thursdays, 6.30 pm - 9.30 pm
Secure your place with a 10% deposit and pay the rest in instalments. Flexible payment options available.
Why UCD Professional Academy?
- Valuable, trusted qualification
- Industry expert lecturers
- Flexible learning options
Digital Business Analysis Course Modules
Dive into what it means to be a business analyst in the digital age. You will learn the tools, methodologies, and techniques required to guide digital transformation in organisations. You will know about the various tools used by digital business analysts and which one to use in any given scenario. You will develop a framework for building stakeholder collaboration and be fluent in the principles of good digital business analysis.
Or browse our wide range of expert-led online courses and grow your career potential today.
1. Introduction To Digital Business Analysis
Understand what business analysis is and why it is so important in business strategy.
- The business analysis process
- BABOK and BACCM
- The role of the business analyst
- The competencies of the business analyst
2. The Digital Business Analyst
Discover the digital business analyst role and the competencies it requires.
- Digital projects vs traditional projects
- Data and IT systems
- Role of the Business Analyst
- Digital Business Analyst Competencies
3. The Business Model Canvas
Discover the Business Model Canvas, a powerful template that helps define and document the nine key areas of any business.
- Business model generation
- The value proposition
- Customer archetypes
- Understanding customer pain points
4. Embracing Change
Dig into the psychology of change and discover how to effectively implement digital change in an organisation.
- Resistance to change
- Jason Clarke and embracing change
- Project management
- From current state to future state
5. Embracing Agility
Understand the processes and methodologies that define agile organisations.
- Waterfall v agile project management
- Building agility
- Lean thinking
- Scope management in a digital world
6. Underlying Competencies
Discover more about the digital business analyst role and the underlying competencies that will support the practice of digital business analysis.
- Personal qualities
7. Requirements Elicitation
Understand what requirements elicitation is, as well as what happens when we get it right vs when we get it wrong.
- Requirement gathering
- Digital tools
8. Matrix Building – Part 1
Look at the various digital tools and techniques used for requirements elicitation to drive business change, improve business processes, and deliver successful change.
- Digital tools for requirements elicitation
9. Understanding The Customer
Discover how organisations effectively acquire and retain customers in a landscape where customers are more digitally informed than ever before.
- Customer experience (CX)
- Building stakeholder collaboration
- Communication and collaboration tools
- The cost of getting it wrong
10. Matrix Building – Part 2
Complete a matrix of the digital tools available. This register will inform your decision-making process and help you choose the right tool for the right task at the right time.
- Communication and collaboration tools
11. Process Improvement
Discover a structured approach to process improvement.
- Use case diagrams
- User stories
- Enterprise analysis and system analysis
12. The Principles Of Good Digital Business Analysis
Understand how to create a roadmap for success. Learn to look at the entire lifecycle, not just the requirements, starting with the customer and working backwards.
- Delivering value
- Delivering solutions
eCommerceFind Out More
Effective Presentation SkillsFind Out More
Effective Business CommunicationFind Out More
Digital Product ManagementFind Out More
Access to thousands of journals, articles and papers. Free of charge.
Students taking part in this course will now have access to the EBSCO Online Library, free of charge, for the full duration of the course. Here you can browse thousands of relevant journals, articles and other reliable academic and commercial texts like the Harvard Business Review, Bloomberg Businessweek and Forbes Magazine, to supplement your learning and assignments.Download Brochure
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Frequently Asked Questions
Is this course right for me?
This course will help you explore the main themes of business analysis in a digital context. It will also introduce you to the role of digital business analyst and what it takes to work in digital transformation, so that you can assess if this is the right career move for you. In addition to the live online lectures, it’s expected that you will also put in two hours per week in self-study and an additional hour keeping a learner log.
How will this course help with my career?
This comprehensive course will equip you to transition from a traditional business analyst role into a digital one. This course would suit those currently working as business analysts, trainee business analysts, or individuals with relevant work experience who are looking to pursue a career in business analysis. In today’s tech economy, digital business analysis skills are in strong demand. This professional diploma will demonstrate to potential employers that you have the knowledge, skills, and qualities required for such a role.
What is the learning experience like?
Many of our courses are now available in a variety of formats. All formats cover the same course content. You now have more choice in how you learn with us:
Our online experience is designed to be just as interactive, supportive, and inspiring as the UCD Professional Academy campus experience.
Online courses can be accessed from any computer or laptop with an internet connection.
Live lectures are delivered using Zoom. During these lectures, your teachers will use technology interactively to ensure an engaging learning experience. When appropriate, students will be encouraged to activate their microphones so that they can ask questions and communicate with other students.
UCD Professional Academy is delighted to welcome learners back on the UCD Belfield Campus. On Campus courses are delivered in-person with our industry experts in the O'Brien Science building.
On Demand courses enable you to complete your course on your own schedule. Course modules are delivered in the form of one “lesson”. The lesson is broken up into short videos followed by activities designed to put the new information and concepts into practice through exercises, quizzes, forum participation and other activities.
What is the student experience like?
Student care is a high priority at UCD Professional Academy, which is why our Student Services team is on hand to support you throughout your time with us. They will respond to any queries you have, help you with any technical issues, and facilitate your learning experience at every point. All students are given access to our Student Portal, where you can see your timetable, access all your study materials, and manage your account.
How is this course assessed?
You will complete a learning log each week, plus submit a report-style assignment focusing on a digital business analysis framework, which will be used to assess your learning.
What are the benefits of a Professional Diploma?
UCD Professional Academy diplomas and awards are designed to give your career an advantage. Developed in conjunction with industry thought leaders our courses teach practical, applied skills to support you to achieve your career and business goals. Professional Diplomas are suitable for career minded learners wishing to advance their professional skills and prospects rather than their academic credentials.
The Professional Academy is an independent wholly owned part of UCD designed to address the need for skills development in the workforce. Courses tend to be short, designed and delivered by industry practitioners, and are not part of nor do they lead to a traditional University award such as a degree or a masters. They are widely accepted by employers and many students are sponsored to study by their organisation.
For full details of UCD Professional Academy’s Awards & Governance please visit https://www.ucd.ie/professionalacademy/governance/
How do I get my Professional Academy Diploma?
Your UCD Professional Academy Diploma will be issued electronically on a secure platform, with a link that you can share with employers and others wishing to verify your credentials. You can also add this qualification to your LinkedIn profile.
What payment options are available?
A place on any of our programmes can be secured with a 10% deposit.
For full-time (boot camp) programmes, the balance must be paid in full before course commencement.
For part-time programmes students will be required to pay 40% of the fees before the start of the course, with the remaining balance due within 30 days of the course commencing.
Please note that standard terms and conditions apply, which you can review here: https://www.ucd.ie/professionalacademy/terms-and-conditions/
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- Weekly live online classes
- 36 hours of course material
- Complete in 12 weeks
- Online classes delivered via Zoom