Target appropriate journals that are read and respected by everyone in your discipline. You might want to take a look at your own reference list and identify journals that commonly appear.
14% of UCD’s research outputs between 2016 and 2020 were uncited. Publishing in the right place is an important way of mitigating this risk.
It is also worth noting that a study covering 923 scientific journals found that resubmissions were cited significantly more than first intents, largely due to input from editors and reviewers, and the greater amount of time spent working on resubmissions. This significantly improved the citation impact of the final product.